Badge Directory

Associate Product Manager Bootcamp

This badge earner has a solid understanding of Offering/Product Management practices, terms and artifacts, working in a collaborative environment using Design Thinking and Agile principles. Is able to...

Product Manager - Voice of the Market

This badge earner understands how to gather insights and identify high-impact actions to drive significantly improved offering performance. Offering/Product Managers are able to get the most out of...

Product Manager - Define, Build & Deliver

This badge earner understands the four phases of the Offering/Product Management Wheel – “Market Opportunity & Approach”, “Define & Prove”, “Build & Deliver” and “Sense & Respond”. Offering/Product...

Product Manager - Accelerating SaaS

This badge earner will understand why Software as a Service (SaaS) is important to IBM and our customers. The earner will also learn the key aspects of what makes SaaS different from traditional,...

Product Manager - Scaling the Business

This badge earner understands how to scale a business through knowledge of how using Digital Channels, expansive Ecosystems, and a value-based Service Delivery strategy will increase client value,...

IBM Product Management Certification

The IBM Product Management Certification badge recognizes Offering/Product Managers for demonstrating an ability to define, develop and deliver differentiated offerings/products that focus on winning...

IBM AI Associate Product Manager

This badge earner demonstrates an understanding of artificial intelligence (AI) concepts, data science fundamentals, and the IBM strategy for AI. This includes knowledge about the Watson products and...

IBM AI Professional Product Manager

This badge earner demonstrates the ability to apply their understanding of artificial intelligence (AI), including: how AI can impact a marketing organization, the definition of intelligent workflow...