Sectoral Analytics for Marketing - Practical Application

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This badge earner is able to apply advanced analytics in marketing. They are accustomed to the use cases and application of analytics in a marketing function. The earner has also gained the skills to be able to apply the concepts of analytics, natural language processing, and artificial intelligence for marketing. They understand how to apply the use of analytics for product marketing, promotional marketing, and persona-based marketing.

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Sectoral Analytics for Marketing - Practical Application

What is needed to earn this credential or badge

Credential

Prior to attending the course, students must earn the Sectoral Analytics for Marketing - Essentials badge.

Course

Successful completion of the course: Sectoral Analytics Practical Application - Marketing.  This includes completion of demos, labs, and case studies.

Assessment

Pass the final assessment test with a score of 80% or higher.

Member

Note:  Participation in this badge is by invitation only offered through IBM's Developer Skills Network.

Sectoral Analytics for Marketing - Practical Application

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Sectoral Analytics for Marketing - Practical Application

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